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Search Engine Optimization
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SEO Overview
Search engines generate nearly 90% of all Internet traffic and are responsible for 55% of all E-commerce transactions. The essential objective of each Search Engine is to provide the most relevant results to its users. Today, it is essential for all online businesses to make SEO an integral part of their online business strategy. RedAlkemi helps you define, evolve and implement a powerful SEO strategy to leverage your online business potential. Working with this main objective in mind, the SEO Team at RedAlkemi, uses its expertise and proven set of ethical, white-hat techniques to provide focused, optimized online content, navigation, code, etc to make it more search engine friendly, and therefore, naturally rank higher.
SEO Methodology
Our SEO program is a powerful and thoroughly researched solution. All our Search Engine Optimization projects are handled by experts and follow a systematic process to analyze and deep-optimize websites using proven ethical techniques. We carry out each SEO project as per the following methodology:
Search engines generate nearly 90% of all Internet traffic and are responsible for 55% of all E-commerce transactions. The essential objective of each Search Engine is to provide the most relevant results to its users. Today, it is essential for all online businesses to make SEO an integral part of their online business strategy. RedAlkemi helps you define, evolve and implement a powerful SEO strategy to leverage your online business potential. Working with this main objective in mind, the SEO Team at RedAlkemi, uses its expertise and proven set of ethical, white-hat techniques to provide focused, optimized online content, navigation, code, etc to make it more search engine friendly, and therefore, naturally rank higher.
SEO Methodology
Our SEO program is a powerful and thoroughly researched solution. All our Search Engine Optimization projects are handled by experts and follow a systematic process to analyze and deep-optimize websites using proven ethical techniques. We carry out each SEO project as per the following methodology:
1. Initial Analysis:
The initial site analysis is designed to research the site’s current indexing in search engines, uncover problem areas & challenges and evaluate its current traffic trends.
2. Keyword Research:
Keyword research is the most important aspect of any SEO campaign. Objective is not just to research high-traffic keywords but to identify keywords, which have high relevance to the site, have high potential for conversion, have high potential to rank, and have lower competition so that the SEO campaign gives optimum performance to each dollar spent.
3. Site Optimization:
Site optimization involves a careful handling of the SEO process. Keywords are grouped based on LSI (Latent Semantic Indexing) assessment and page themes. On-page optimization includes Title & Meta tags optimization, image optimization, anchor text and title attributes optimization and on-page text markups for best performance. Other aspects like error pages and sitemaps are handled for easy indexing and higher rankings.
4. Site Submission:
Site is submitted to top search engines, Alexa, industry directories and industry yellow pages. Site announcements and press releases are carried out where applicable.
The initial site analysis is designed to research the site’s current indexing in search engines, uncover problem areas & challenges and evaluate its current traffic trends.
2. Keyword Research:
Keyword research is the most important aspect of any SEO campaign. Objective is not just to research high-traffic keywords but to identify keywords, which have high relevance to the site, have high potential for conversion, have high potential to rank, and have lower competition so that the SEO campaign gives optimum performance to each dollar spent.
3. Site Optimization:
Site optimization involves a careful handling of the SEO process. Keywords are grouped based on LSI (Latent Semantic Indexing) assessment and page themes. On-page optimization includes Title & Meta tags optimization, image optimization, anchor text and title attributes optimization and on-page text markups for best performance. Other aspects like error pages and sitemaps are handled for easy indexing and higher rankings.
4. Site Submission:
Site is submitted to top search engines, Alexa, industry directories and industry yellow pages. Site announcements and press releases are carried out where applicable.
Throughout each step, the SEO team interacts with the client and valuable inputs and feedback are taken and incorporated, wherever possible.
SEO Packages
RedAlkemi offers customized & packaged SEO solutions. Each SEO package listed below is carefully designed to give your website maximum boost in traffic for the money spent.
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Startup Combo Pack - Ideal for new sites and startup businesses with a limited SEO budget. You can upgrade to higher SEO services as you get results and revenues.
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Business Combo Pack - Suitable for medium sized websites looking to go to the next level of ranking & traffic.
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Corporate Combo Pack - Designed for fairly large websites which have significant part of business coming through online sources.
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Enterprise Combo Pack - Suitable for large E-commerce websites looking to beat competition, increase market share and significantly reduce their PPC & customer acquisition cost.
Since the very beginning, Cashone has always been a decent performer. But some how we were aware that we needed some one, who could optimize our website even further and at the same time who can control the site's bounce rate too. Our partnership with RedAlkemi has provided us, a cost effective solution that has enabled us to maximize our profits expediently. We are getting about twice the number of applications today compared to 6 months ago, so we feel that our campaign with RedAlkemi has been working well. We want to continue to grow at a rate where we have twice the number of applications in another 6 months compared to today and hope to achieve this with the right solutions from RedAlkemi.
Brett Wilson,
www.cashone.com
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